My Research On Film Trailers

What Is A Film Trailer?

A film Trailer is a promotional video created alongside a film to advertise and create awareness for it.

Why Are They Made?

The main purpose of a film trailer is to boost future viewers through increased awareness and demand.

How Do They Work?

Film Trailers often use the best parts or funny moments within a film and play them in a montage-like sequence to quickly make viewers want to see the film.

Where Do We See Them?

We as the audience see and consume trailers all the time but mainly they are shown through the use of; TV, Social Media, Pre-screening Within Cinemas and on billboard screens.

When Are They Released?

There is no set time for a trailers release and often they vary from 1 month to 6 months before the films release date, this gives them time to reach a large number of consumers and boost future viewing figures.

Who Are Trailers Aimed At?

Trailers are generally aimed at the same target audience of which the film is aimed at, this allows them to best reach possible viewers. Different types of people like different sorts of films and while everyone is a individual there are certain aspects that will appeal to large groups.

How Do Trailers Help To Fill Cinemas?

although there are many ways in which trailers attract viewers, the main and most important reason why and how trailers attract people to the cinema is because they are designed to show off a films USP's (Unique Selling Point)